Congratulations, your sales organization is growing. But is it maturing?
Unfortunately, too many growing organizations repeat the exact same sales processes in greater volume – simply going from one rep making calls to many. Without moving towards greater sales operations maturity, an organization can never evolve – handcuffing its potential to enter more competitive markets and explore new corporate horizons.
It’s the job of sales operations to make sure the organization’s tools, processes and goals mature as the team grows. In my experience, sales organizations go through three stages of sales operations maturity. In each