Blog Posts

18

February

Leverage the power of content to enrich your buyer journey and win more deals. Here’s how

Using content in the sales process can position sale reps as approachable experts and set the grounds for valuable business relationships that are based on trust and collaboration.

Here’s a very interesting fact for you. Research shows that 60% of the content created by marketing teams from B2B companies is not being used, leading to countless hours of hard work to go to waste.

With such a significant investment in marketing collaterals, it’s essential for businesses to better manage how content is used, with a keen eye on ROI. New tools and

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08

February

15 Tips for Choosing the Right CPQ Software

So you’ve heard about all the greatness that CPQ software can deliver to your team – making each sales person more efficient, faster and better prepared to do his or her job. But are all CPQ solutions equally adept at delivering these benefits?

Not by a long shot. As the sales manager, you’d be well-served to be picky about your CPQ. Best to do your research rather than simply settling for the first new CPQ software that comes highly recommended or that flies across your desk.

Here are 15 considerations not to

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18

January

4 ways to personalize your customer engagement in the sales process

It’s 2018; today’s buyers are far more informed than they were just a few short years ago, as they independently seek out information about the products and services they’re interested in.

They rely on vendor websites, comparison sites, online reviews, industry reports, social networks and word of mouth more than ever before, prior to committing to any purchase or business decision.

The modern buyer’s access to endless, real-time information shifts power back to their side. To put this in perspective, a Demand Gen report found that 47% of buyers looked at between

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11

January

Sales Enablement: How are you ensuring your sales team is selling effectively?

Your sales processes and product offerings are constantly changing and evolving to keep your organization competitive. That means your sales teams and channel partners need ongoing support and updated information to sell effectively. But if your sales enablement program is ineffective at keeping pace with these changes, sales will be affected.

IDC defines sales enablement as getting the right information into the hands of the right sellers at the right time and place, and in the right format, to move a sales opportunity forward. So providing your sales team with the

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22

December

Valooto Raises $3 Million in Series-A Funding to Transform B2B Customer Engagement

Valooto’s AI-enabled Customer Engagement Cloud accelerates sales execution throughout every phase of the sales cycle.

PALO ALTO, California and TEL AVIV, Israel, Dec 21st, 2017 —  Valooto, the leading SaaS company in the fast-growing category of Customer Engagement, today announced a $3 Million Series A round. The round was led by Cornerstone Venture Partners and joined by Shaked Ventures.

With a rapidly growing customer base of thousands of salespeople, Valooto’s Customer Engagement Cloud has proven its ability to enhance sales execution and accelerate revenue growth for some of Silicon Valley’s leading tech

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Sales collaboration tools

27

April

5 of the Best Sales Collaboration Tools

You’ve got a top-notch sales team of movers and shakers, who, as separate entities are adept and talented. But what good is it when collaboration between these team members is lackluster and there’s a continual communication breakdown?

Without an effective means of sales collaboration, your team is bound to suffer in many ways, with the primary victim being inadequate lead nurturing. In fact, 79% of marketing leads never convert into sales, with a lack of lead nurturing being the common cause of this poor performance.

 

<< Discover How Smart Automation Can Make Your Sales Strategy

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give-your-sales-enablement-a-boost

18

April

3 Ways to Give Your Sales Enablement a Major Power Boost

The goal of sales enablement is to give your team the content, knowledge and tools it needs so every member can be successful in any given situation. This is guided selling at its best. Maximum sales enablement is a companywide endeavor, bringing sales and marketing teams together for a single objective: to sell more effectively and drive revenue.

Supercharging your organization’s sales enablement helps a team meet its best potential. This can be accelerated with the help of a tool capable of informing and enabling salespeople in a rapid and intuitive manner.

 

<< Discover

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The always learning sales force

30

March

The Importance of an Always Learning Sales Force

There are multiple factors that contribute to a sales force’s effectiveness and profitability. In the past, this often relied on each sales rep’s drive, determination, people skills and even charisma. Today, perhaps more than anything else, it’s a matter of mentality. Does your sales force invite change, adapt to new strategies, and adopt new tools and techniques? If yes, you have a learning sales force and reason for optimism. If no, you have cause for concern.

As we move deeper into the 21st century, the sales landscape is changing like never before

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Sales-process-strategy

18

March

The Evolution of an Optimized Sales Process & Sales Strategy

The sales process has changed drastically in recent years. But is it getting easier? With the influx of automated sales technology it can seem that way. Still, reps need to burn a few calories to make this new technology work for them.

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CPQ makes upselling easy

06

March

How CPQ Makes Upselling Simple

Do you want your salespeople to become World Class? Then you should teach them it’s what they do after the customer says “yes” that truly matters. Upselling is a surprisingly easy thing to pull off when approached properly and it’s often the difference between a company that subsists and a company that thrives.

When I work with new salespeople, I find that most are extremely focused on the one-off sale. They get tunnel vision. They’re so focused on getting the customer to initially give in that when it happens, they think

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